About us and this policy

Brenlita UAB is dedicated to safeguarding your privacy. Managing all personal data properly, including ensuring its security and confidentiality, is central to our business and supports our policies and procedures. We collect, use, and are responsible for certain personal data about you. When we do so, we comply with relevant data protection laws and act as the 'controller' of that personal data for the purposes of these laws.

This Privacy Policy (the "Policy") explains how we handle your personal data when you interact with us through our website www.trendnotifier.com (the "Website"), communicate with us, or use our services. It also outlines your rights regarding your personal data and provides our contact details should you have any questions or complaints.

Your personal data is collected by Brenlita UAB ("we", "us", "our"), a legal entity registered in Lithuania with legal entity code 305278622, registered office at Žalgirio g. 92-100, LT-09300 Vilnius, Lithuania.

Our contact details

If you have any questions regarding the processing of your personal data, please contact us at: support@trendnotifier.com

To whose personal data does this Policy apply?

This Policy outlines our practices regarding the use of personal data of:

• Individuals and/or representatives of legal entities who register to use our products and/or services ("Users"); and
• Individuals who visit our Website or otherwise interact with our products and/or services.

Legal requirements

In certain circumstances, if you do not provide the personal data required, we will not be able to perform our obligations under the contract with you or may not be able to provide you with our products and/or services. We will make it clear if and when this situation arises and what the consequences of not providing the information will be for you.

Your personal data may also be processed if it is necessary on a reasonable request by a law enforcement or regulatory authority, body or agency or in the defence of a legal claim.

We will not delete personal data if it is relevant to an investigation or a dispute. It will continue to be stored until those issues are fully resolved.

Keeping your personal data protected and secure

Your personal data is processed in accordance with the General Data Protection Regulation (EU) 2016/679 (the "General Data Protection Regulation" or "GDPR") and other legal acts regulating the legal protection of personal data.

We have appropriate security measures in place to prevent personal data from being accidentally lost, used, or accessed unlawfully. We also have procedures in place to deal with any data breach.

What personal data do we collect?

We collect all personal data only directly from our Users and individuals who are not Users but visit our Website.

The categories of personal data we collect may include (the actual scope of personal data that we collect always depends on the situation):

• Identification data: first name, surname.
• Contact data: email address.
• Service provision-related data: service agreement (terms and conditions), information received by the Users while receiving our services.
• Communication data: messages received from and sent to the Users or individuals who are not Users but visit our Website.
• Data related to the Website usage: login name (email address), password, cookies.

If necessary, we can process other personal data.

We do not process special categories of personal data, such as biometric data, health data, etc.

We do not process your personal data for marketing purposes.

Our Website is not aimed at children under the age of 18. If you are under 18 years old, you should not submit any personal data to us via our Website without checking with your parent or guardian.

Purposes for which we use the personal data

We use personal data to create accounts on the Website for the Users. For this purpose, we process the following categories of personal data: Identification data; Contact data; Data related to the Website usage.

We use personal data to provide services to the Users. For this purpose, we process the following categories of personal data: Identification data; Contact data; Service provision-related data; Data related to the Website usage.

We use personal data to communicate with the Users. For this purpose, we process the following categories of personal data: Identification data; Communication data.

What are the legal grounds for processing personal data?

Contract execution. We provide services to our Users. For this purpose, we have to create accounts for our Users on the Website, enter into agreements (terms and conditions) with them and use their personal data to provide the services.

Consent. As a rule, we do not rely on consent as a legal basis for processing your personal data, except in relation to the use of unnecessary cookies (for more, see Clause 16 of the Policy).

How we obtain your personal data

We obtain your personal data from the following sources:

Directly from you: while applying for products and services; while addressing us by email or other communication channels; when you use our products and services; while using our Website.

From third parties: data generated by cookies might be received from entities managing those cookies (for more, see Clause 16 of the Policy).

Do we use profiling?

We do not use any automated person-related decision-making in order to provide our services to you.

Recipients of the User's personal data

In the ordinary course of our business, we do not disclose or otherwise make your personal data available to third parties, unless such disclosure is required by law or is strictly necessary for the provision of our services and carried out in accordance with applicable data protection requirements.

Who assists us in processing your personal data?

We are 'data controllers' of your personal data. This means that we determine the purposes and legal bases for which your personal data is collected and used, as well as the methods of its processing. We are responsible for ensuring that all processing activities comply with applicable data protection laws, that your data is handled lawfully, fairly, and transparently, and that appropriate technical and organisational measures are in place to protect it from unauthorised access, alteration, disclosure, or loss.

To deliver our services, we rely on certain external service providers who support us in operating the Website, communicating with you, performing accounting functions, and carrying out other essential activities. These external parties act as our 'data processors'. We engage them strictly in accordance with the requirements of the GDPR, including by entering into written data processing agreements that oblige them to process personal data only on our documented instructions and to implement appropriate technical and organisational measures to ensure its security.

How long will we retain your personal data?

We will retain your personal data for as long as it is reasonably necessary to fulfil the purposes we collected it for; however, your personal data will be retained for no longer than as set out hereunder:

• Identification data, Service provision-related data, Contact data and Data related to the Website usage: while you keep your account on our Website and continue receiving our services/products.
• Communication data: during the duration of active correspondence with you and for an additional 3 months following the end of such communication.

To determine the appropriate retention period for your personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorized use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, as well as the applicable legal and regulatory requirements.

We will also routinely refresh our information to ensure we keep it up-to-date.

When it is no longer necessary to retain your personal data, we will delete or anonymise it.

Where your information will be stored

We ensure that your personal data is stored in the territory of the European Union ("EU") and the European Economic Area ("EEA").

If, for legitimate purposes, we should transfer your personal data outside the EU and the EEA, we will ensure that adequate safeguards are in place, such as the standard contractual clauses approved by the European Commission.

Your rights

To the extent provided for under applicable law, you have the following rights in relation to your information, which you can exercise free of charge. Some of these rights will only apply in certain circumstances.

• Withdraw Consent: where we have collected your consent, for example, to use cookies when you visit our Website.
• Access: you are entitled to ask us if we are processing your information and, if we are, you can request access to your personal data. This enables you to receive a copy of the personal data we hold about you and certain other information about it.
• Correction: you are entitled to request that any incomplete or inaccurate personal data we hold about you is corrected.
• Erasure: you are entitled to ask us to delete or remove personal data in certain circumstances. There are certain exceptions where we may refuse a request for erasure, for example, where the personal data is required for compliance with law or in connection with legal claims.
• Restriction: you are entitled to ask us to suspend the processing of certain of your personal data about you, for example, if you want us to establish its accuracy or the reason for processing it.
• Transfer: you may request the transfer of certain of your personal data to another party.
• Not to be subject to automated individual decision-making: you may ask not to be subject to a decision based solely on automated processing (including profiling) that produces legal effects concerning you or similarly significantly affects you.
• Right to object: you also have a right to object to us processing your information in certain circumstances. Where we are processing your personal data based on legitimate interests, you may challenge this. However, we may be entitled to continue processing your information based on our compelling legitimate grounds or where this is relevant to legal claims.

For further information on each of those rights, including the circumstances in which they apply, please contact us or refer to the information issued by the data protection authority of your jurisdiction (https://digital-strategy.ec.europa.eu/en/library/list-personal-data-protection-competent-authorities).

If you want to exercise any of these rights, please contact us in writing, providing us with enough information to identify you and the specifics of the right you want to exercise. We may ask you to confirm your identity. Our contact details are specified in Clause 2 of this Policy.

We will provide a response to your request within 30 calendar days of receipt. In exceptional circumstances requiring additional time, we will, upon notifying you, have the right to extend the deadline for the submission of the requested data or other requirements specified in your application up to 60 calendar days from the date of your request.

Cookies

A cookie is a small text file that a website saves to your device (computer, smartphone, or tablet) when you visit a website. Cookies help us recognise your device and improve the functionality and ease of use of our Website.

On our Website, we use cookies. For information on how we use cookies, for what purposes, and more, please review the Cookie Policy available at Cookie Policy.

Links to third-party websites

Our Website, products, services, and other communications may, from time to time, include links to third-party websites. The personal data you provide through these websites is not covered by this Policy, and we are not responsible for how such websites handle your personal data. If you follow a link to any of these websites, please be aware that they have their own privacy policies, which explain how your information is collected and processed when visiting those sites.

Modifications to the Policy

This Policy may be changed from time to time. The changed Policy will be made available on the Website.

Questions about the Policy

If you have any questions about this Policy, please do not hesitate to contact us. Our contact details are specified in Clause 2 of this Policy.